Honest numbers, before you ask.
Every project is quoted properly once we’ve talked — but you shouldn’t have to book a call to find out roughly what this costs.
Standard
from $2,500
Shopify OS 2.0 theme · 3–4 weeks
For a small brand that needs a proper store, quickly, without a custom price tag.
- A premium theme, shaped to your brand
- Homepage, collection & product pages
- Product & content migration
- Speed pass and launch checks
Most brands
Premium
from $10,000
Custom OS 2.0 · 6–8 weeks
A store designed from your brand outward, built to grow with the range you'll have in two years.
- Custom design, every key template
- Bundles, gifting, subscriptions
- Conversion-shaped product pages
- Custom sections your team can reuse
- Launch support and a full walkthrough
Bespoke
from $20,000
Hydrogen / headless · timeline varies
Only when there's a real technical reason. If a theme can do it, we build a theme and you keep the difference.
- Custom storefront on Hydrogen
- Bespoke integrations & data
- Scoped together before anyone commits
Prices are starting points, not brackets to squeeze you into. A fixed quote comes after we’ve talked about your range, your photography and where you want to be next year.
The part most agencies skip.
After launch, most brands keep me on monthly. Same person, hours reserved for your store, no ticket queue.
Tend
from $250/mo
Upkeep, small fixes, speed and theme updates. Peace of mind.
Grow
from $500/mo
Everything in Tend, plus monthly design & build hours for drops and campaigns.
Partner
from $750/mo
A standing seat on your team. Roadmap, testing, priority on everything.
Questions
A Standard build runs three to four weeks; a Premium build six to eight. Both assume your product photography and copy are roughly in place — if they aren’t, we’ll plan around that honestly rather than rushing it.
No. Migrating from Squarespace, WooCommerce or an older Shopify theme is normal work. Products, customers, orders and URLs all come across, with redirects so you don’t lose the traffic you’ve earned.
Yes, and you should be able to without fear. Everything is built with OS 2.0 sections and sensible names, and you get a recorded walkthrough of your own store — not generic Shopify docs.
Never. The build stands on its own. Most brands stay because it’s cheaper and calmer than hunting down a freelancer every time they need a landing page, but you can leave any month.
Because knowing the category makes the work better. Sizing, safety, gifting, subscription nappies, grandparents buying on a phone — I’ve thought about those problems already, so you aren’t paying me to learn them.